Locomotive

Digital-First Design

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Client
My Better Normal
Expertise
Digital Branding
Launch Date
Mar—20

About My Better Normal

During these uncertain times, many of us find ourselves in introspection mode, with new ideas and resolving to do better. We wish we could help everyone and fix everything. So let's try to focus on aspects of ourselves that we can change or improve, in hopes that these simple actions can help create a better normal.

Locomotive's work

My Better Normal is a positive social experience conceived and created by Nova Film and Locomotive. It consists of a short film and personal digital time capsule, where everyone is invited to make a private resolution and send it into the future via cyberspace. Then, on October 1, 2021, it comes back to you as you revisit what inspired your resolution.

Play

Average duration

3 min

Unique visitors in 3 months

45K
The results

The project piqued the curiosity of thousands of people around the world and obtained wide media coverage in several industry blogs, an appearance on Global news, and multiple digital design prizes, notably Site of the Day on Awwwards and FWA.

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