Case Study
Categories
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  • Experience
  • Content

Editorial New

©2019
Typography
Montreal, Canada
Website(s) editorialnew.com
editorialnew.com

a serif designed for the long-form copy with a big enough personality to make a statement as a title.

About

Pangram Pangram sought to create a comprehensive experience using the newly-released variable font, Editorial New. The creative approach centered on demonstrating the typeface's vintage-modern duality and variable capabilities, and our team at Locomotive developed a UX strategy for the landing page to do so. We also crafted a strong art direction with playful, retro-themed ideas and added engaging micro-interactions to allow users to interact with the typography.

Awards (6)

  • Gold Prize
    Idéa
  • Silver Prize
    Idéa
  • Site of the Month
    Awwwards
  • Site of the Day
    Awwwards
  • Developer award
    Awwwards
  • Mobile Excellence
    Awwwards
©2019

Visiteditorialnew.com

Credits

  • Creative Director
    Louis Paquet
  • Front-end Developer
    Antoine Boulanger
  • Front-end Developer
    Jérémy Minié
  • Back-end Developer
    Benjamin Roch
  • Project Manager
    Maxime Moulin
  • Account Director
    Frédéric Marchand
  • Brand by
    Mathieu Desjardins

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©2018
Social cause
Montreal, Canada
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